Pratt Norman is a fictive entertainment law firm representing clients in film, television, theatre, and interactive media. The goal of this project was to create a sophisticated and trustworthy brand identity that would appeal to high-profile clients in creative industries. I designed a full identity system including logo, typography, and a refined color palette, as well as a stationery suite with business cards and a letterhead. The result is a brand that balances authority and modernity grounded in legal professionalism while still resonating with the artistic sector it serves.
Client:
Academic Project – Toronto Film School
Role:
Brand Designer, Print Designer, Visual Identity Developer, Graphic Designer
Tags:
Brand Identity, Logo Design, Stationery Design, Law Firm Branding, Print Design, Business Cards, Visual System, Typography, Fictive Project, Professional Services
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