Pratt Norman is a fictive entertainment law firm representing clients in film, television, theatre, and interactive media. The goal of this project was to create a sophisticated and trustworthy brand identity that would appeal to high-profile clients in creative industries. I designed a full identity system including logo, typography, and a refined color palette, as well as a stationery suite with business cards and a letterhead. The result is a brand that balances authority and modernity grounded in legal professionalism while still resonating with the artistic sector it serves.
Client:
Academic Project – Toronto Film School
Academic Project – Toronto Film School
Role:
Brand Designer, Print Designer, Visual Identity Developer, Graphic Designer
Brand Designer, Print Designer, Visual Identity Developer, Graphic Designer
Tags:
Brand Identity, Logo Design, Stationery Design, Law Firm Branding, Print Design, Business Cards, Visual System, Typography, Fictive Project, Professional Services
Brand Identity, Logo Design, Stationery Design, Law Firm Branding, Print Design, Business Cards, Visual System, Typography, Fictive Project, Professional Services